William (Willy) Donaldson has over 30 years of experience as a Board member and President and has been CEO of 8 companies including a publicly traded company and an international joint-venture. He has directly run 4 start-ups and been involved in starting over 20 other companies. He has raised in excess of $95 million dollars for these entities in the public and private equity and debt markets.
Willy is also a Professor of Management at the Joseph W. Luter, III School of Business at Christopher Newport University. Additionally, he is the Director of the CNU Small Business Institute® and the Biotechnology and Management Program at CNU. He teaches the senior capstone courses in Strategic Management and Small Business Management as well as Operations Management. He is the faculty representative for the Entrepreneur Club, The National Contract Management Association (NCMA) Club, the Captains Education Enrichment (CEE) Fund, the Men’s Lacrosse Club and the Varsity Men’s Lacrosse team.
In addition to teaching, Willy is the Founder and President of Strategic Venture Planning, a management consulting firm that assists boards, investors and senior management teams maximize results. As a consultant and trainer he has worked with over 50 companies on strategy formulation, on converting strategy to execution and on management development and corporate universities. His experience runs from start-up to International 50 companies, private and public companies, from services to manufacturing, from low to high tech and from for profit to not for profit. He is a member of the International Council on Systems Engineering, where he chairs the Enterprise Systems working group world-wide.
Every manager knows a business is a system, yet very few have studied systems thinking or system dynamics. This is a critical oversight, one which Simple_Complexity remedies. Simple_Complexity reveals the fundamental system archetype at work in your enterprise and prescribes new and exciting ways to re-invigorate your management thinking. Picking up where the greats in management thought leave off, Simple_Complexity provides a systems context that powerfully enriches traditional management thought and practice.